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Ravens Logo. Branding Design. Color Coconut Agency
Ravens Logo. Branding Design. Color Coconut Agency

PROJECT: "RAVENS" FOOTBALL TEAM LOGO DESIGN

Logo Concept:

Crafted for a football Collage team named "Ravens" ,the Ravens football sports logo is a dynamic and powerful representation of the team's spirit, combining the traits of the raven, a bird known for its intelligence and adaptability, with the energy and competitiveness of football.

 

Color Palette:

  • Deep Purple:

  • The primary color remains deep purple, symbolizing regality, mystery, and the team's strength.

  • Cream White:

  • Introduced cream white as a secondary color for contrast and to add a touch of elegance and sophistication for the background.

  • Sunlight Yellow:

  • Incoprated sunlight yellow to bring vibrancy and energy to the logo. The typography is a strategic element, adding a dynamic and lively feel.

  • Orange:

  • Incorporated orange as an accent color to provide warmth, excitement, and a bold visual impact used for the beak of the raven as it is the focal point.

 

Typography:

Maintaining the bold and strong font for the team name "RAVENS," ensuring that it complements the revised color palette, adjusting the font color to ensure readability and visual harmony with the chosen colors.

 

Icon/Graphic Element:

Stylized chef's hat as the main icon. This iconic symbol immediately communicates the culinary theme and the central role of the chef in the restaurant. The chef's hat is designed with clean lines and a contemporary feel to align with the modern aspect of the restaurant.

 

Details and Symbolism:

  • The raven silhouette is outlined in deep purple, with cream white and a bold orange to express the boldness of the team.

  • Fierce Gaze:

  • The raven's eyes are a combination of sunlight yellow and orange, giving them a fierce and determined look that aligns with the team's spirit.

  • Feather Details:

  • Integrate cream white and sunlight yellow feather details within the raven's silhouette, providing texture and depth to the design.

  • Motion Lines:

  • Sunlight yellow and orange motion lines added behind the flying raven, emphasizing speed and dynamic movement.

  • Shield Shape:

  • The shield shape outlined in cream white, creating a cohesive and unified frame for the logo.

 

Layout and Composition:

Ensure a balanced and symmetrical layout that maintains clarity even in smaller sizes, such as on jerseys, merchandise, and digital platforms.

 

Overall Impression:

The final Ravens football sports logo conveys a sense of power, intelligence, and competitiveness. It  instills pride in the team and its fans, making a strong visual statement on the field and in the hearts of supporters.

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